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More than 22 million Americans to join cord cutting revolution.

Winter is here for cable and satellite TV operators. American consumers are canceling traditional pay-TV service at a much faster rate than previously expected, according to research firm eMarketer. In 2017, 22.2 million U.S. adults will cut the cord on cable, satellite or telco TV service — up 33 percent over 2016 — the researcher...
Time: 17:26     Date: 13.09.2017
World Tech News: More than 22 million Americans to join cord cutting revolution. NY Post 24 - US News

American consumers are canceling traditional pay-TV service at a much faster rate than previously expected, according to research firm eMarketer.

In 2017, 22.2 million U.S. adults will cut the cord on cable, satellite or telco TV service — up 33 percent over 2016 — the researcher now predicts. That’s significantly higher than eMarketer’s prior estimate of 15.4 million cord-cutters for this year. Meanwhile, the number of “cord-nevers” (consumers who have never subscribed to pay TV) will rise 5.8 percent this year, to 34.4 million.

Overall, 196.3 million U.S. adults will have traditional pay TV (cable, satellite or telco) this year, down 2.4 percent compared with 2016, eMarketer predicts. By 2021, that will drop to 181.7 million, a decline of nearly 10 percent from 2016. The number of pay-TV viewers 55 and older will continue to rise over the next four years, while for every other age cohort the subscriber tallies will decline.

By 2021, the number of cord-cutters will nearly equal the number of people who have never had pay TV — a total of 81 million U.S. adults. That means around 30 percent of American adults won’t have traditional pay TV at that point, per eMarketer’s revised forecast.

There’s a caveat on these numbers: eMarketer’s estimates for pay-TV viewers do not include “virtual” internet TV services, such as Dish Network’s Sling TV, AT&T’s DirecTV Now, Hulu’s live TV service, or YouTube TV. But industry analysts say over-the-top TV subscription services so far have not offset declines in traditional pay television. Moreover, the cheaper OTT packages typically include fewer channels, so the growth of “skinny” TV bundles implies net household losses for many cable networks.

For the TV biz, there’s another worrisome trend: People are watching less traditional television. For the first time, in 2017 average TV viewing in the U.S. is expected to drop below 4 hours per day, eMarketer predicts.

Average time spent watching TV (excluding digital) among American adults will drop 3.1 percent, to 3 hours 58 minutes this year. Digital-video consumption, meanwhile, continues to climb. U.S. adults will consume 1 hour 17 minutes of digital video per day on average in 2017 (excluding time spent viewing video on social networks), up 9.3 percent year over year, according to eMarketer.

With the U.S. pay-TV base eroding faster than anticipated and average TV viewing time dropping, eMarketer cut its TV ad-spending forecast for 2017 by a little over $1 billion.

This year, TV advertising will increase just 0.5 percent, to $71.65 billion (versus the firm’s previous $72.72 billion forecast). As a result, the TV sector’s share of total U.S. media ad spending will drop to 34.9 percent (vs. 36.6% in 2016) and is expected to fall below 30 percent by 2021.

Tech

World Tech News: Nobody can explain loud ‘booms’ heard worldwide. NY Post 24 - US News
Nobody can explain loud ‘booms’ heard worldwide.
Mystery booming sounds have left people baffled all over the planet. The terrifying noises have been recorded everywhere...
World Tech News: Earth enveloped by new pollution right in front of our eyes. NY Post 24 - US News
Earth enveloped by new pollution right in front of our eyes.
WASHINGTON — The world is getting brighter, but scientists say that may not be a good thing. Researchers said on Wednesday...
World Tech News: Tesla builds world’s biggest lithium ion battery. NY Post 24 - US News
Tesla builds world’s biggest lithium ion battery.
MELBOURNE – Tesla Inc has completed construction of the world’s largest lithium ion battery in Australia, putting...
World Tech News: Peter Thiel may be looking to buy Gawker. NY Post 24 - US News
Peter Thiel may be looking to buy Gawker.
Venture capitalist Peter Thiel may be looking to buy online news site Gawker.com, BuzzFeed said on Wednesday. Thiel’s...

Opinion

Last US News - Opinion: What city singles should be thankful for this holiday. NY Post 24 - US News
What city singles should be thankful for this holiday.
What are New York’s singles thankful for this season? Are we thankful to live in a city where each new season brings an...
Last US News - Opinion: Wince or laugh at another year of American absurdity. NY Post 24 - US News
Wince or laugh at another year of American absurdity.
Tryptophan, an amino acid in turkey, is unjustly blamed for what mere gluttony does, making Americans comatose every fourth...
Last US News - Opinion: Thanksgiving: The presidential tradition from Washington to Trump. NY Post 24 - US News
Thanksgiving: The presidential tradition from Washington to Trump.
The first Thanksgiving in the New World was celebrated in 1621, nearly a year after the Pilgrims landed at Plymouth in the...
Last US News - Opinion: Manson killers should stay locked up, the real First Thanksgiving & other comments. NY Post 24 - US News
Manson killers should stay locked up, the real First Thanksgiving & other comments.
Victim’s sister: Keep Manson Family Locked Up The sister of actress Sharon Tate, the most famous of Charles Manson’s...
Last US News - Opinion: De Blasio’s NYC: Lies stacked on top of lies. NY Post 24 - US News
De Blasio’s NYC: Lies stacked on top of lies.
If Bill de Blasio weren’t so crooked and his victims weren’t so innocent, you could admire his chutzpah. After all, this...

Living

US Living News: Dementia ravaged David Cassidy — and it’s going to devastate the world. NY Post 24 - US News
Dementia ravaged David Cassidy — and it’s going to devastate the world.
David Cassidy, a teen idol from the 1970s and one of the stars of the hit television show the “Partridge Family,” died...
US Living News: We shop because we’re stressed and stressed because we shop. NY Post 24 - US News
We shop because we’re stressed and stressed because we shop.
Spend away the stress. That’s exactly what many Americans hope to do: As American’s stress levels hit a 10-year high,...
US Living News: US abortion rates plummet to a historic low. NY Post 24 - US News
US abortion rates plummet to a historic low.
Abortion rates in the United States have fallen to a historic low, according to the latest data compiled by the Centers for...
US Living News: Nobody can explain loud ‘booms’ heard worldwide. NY Post 24 - US News
Nobody can explain loud ‘booms’ heard worldwide.
Mystery booming sounds have left people baffled all over the planet. The terrifying noises have been recorded everywhere...
US Living News: Earth enveloped by new pollution right in front of our eyes. NY Post 24 - US News
Earth enveloped by new pollution right in front of our eyes.
WASHINGTON — The world is getting brighter, but scientists say that may not be a good thing. Researchers said on Wednesday...
US Living News: You’ve been cooking pasta all wrong, says celeb chef. NY Post 24 - US News
You’ve been cooking pasta all wrong, says celeb chef.
A top chef has revealed the simple mistakes that people make when cooking pasta with tomato sauce. It may be a simple and...
US Living News: Even dogs are eating kale now. NY Post 24 - US News
Even dogs are eating kale now.
Chefs have created the ultimate mouth-watering dish — for dogs. The mega-posh meal, which has been dubbed ‘a la’...
US Living News: This might be the most painful tattoo on Earth. NY Post 24 - US News
This might be the most painful tattoo on Earth.
People get tattoos for all kinds of reasons: to memorialize loved ones, to achieve a certain aesthetic. Then, there are masochists...

Business

Last US Business News: Retailers look to woo shoppers from rivals as Amazon grows. NY Post 24 - US News
Retailers look to woo shoppers from rivals as Amazon grows.
NEW YORK — Toys and TVs at J.C. Penney, Barbies at Best Buy, kitchen appliances like wine refrigerators at B.J.’s. As...
Last US Business News: Tesla builds world’s biggest lithium ion battery. NY Post 24 - US News
Tesla builds world’s biggest lithium ion battery.
MELBOURNE – Tesla Inc has completed construction of the world’s largest lithium ion battery in Australia, putting...
Last US Business News: Broadcom exec looks to kill Qualcomm purchase of NXP. NY Post 24 - US News
Broadcom exec looks to kill Qualcomm purchase of NXP.
As he angles to pull off the biggest tech merger of all time, Broadcom Chief Executive Hock Tan is meanwhile looking to scuttle...
Last US Business News: Peter Thiel may be looking to buy Gawker. NY Post 24 - US News
Peter Thiel may be looking to buy Gawker.
Venture capitalist Peter Thiel may be looking to buy online news site Gawker.com, BuzzFeed said on Wednesday. Thiel’s...
Last US Business News: FTC weighs probe of TripAdvisor over scrubbed rape reports. NY Post 24 - US News
FTC weighs probe of TripAdvisor over scrubbed rape reports.
US regulators are weighing a probe of TripAdvisor following complaints that the site had scrubbed negative customer reviews...
Last US Business News: Peter Thiel has sold most of his remaining Facebook stake. NY Post 24 - US News
Peter Thiel has sold most of his remaining Facebook stake.
Venture capitalist Peter Thiel, Facebook Inc’s first institutional investor, has sold three-quarters of his remaining stake...
Last US Business News: P&G is challenging Peltz’s win in vote recount. NY Post 24 - US News
P&G is challenging Peltz’s win in vote recount.
Nelson Peltz won’t be joining Procter and Gamble’s board any time soon. Just one week after a preliminary count by an...
Last US Business News: US commission recommends washing-machine tariffs to curb imports. NY Post 24 - US News
US commission recommends washing-machine tariffs to curb imports.
The US International Trade Commission on Tuesday recommended tariffs to keep Samsung and LG from flooding the US market with...

Metro

Metro News: Armed thieves rob frozen yogurt shop: cops. NY Post 24 - US News
Armed thieves rob frozen yogurt shop: cops.
Two armed thugs pistol-whipped and robbed a couple of employees closing up a Greenwich Village frozen yogurt shop Wednesday...
Metro News: Vandals ring in holiday by knocking out TV and internet service. NY Post 24 - US News
Vandals ring in holiday by knocking out TV and internet service.
Spectrum customers in Brooklyn and Queens woke Thursday to widespread television and internet outages caused by vandalism,...
Metro News: Man stole more than 12K of Apple products from Columbia. NY Post 24 - US News
Man stole more than 12K of Apple products from Columbia.
Cops are looking for a man who stole more than $12,000 of Apple computers and equipment from Columbia University. The crook...
Metro News: Parents panic after school fails to list phone number. NY Post 24 - US News
Parents panic after school fails to list phone number.
Since opening in September, Judith Kaye HS on the Upper East Side has had no phone number listed on its Department of Education...
Metro News: De Blasio spent $18K on trip to Miami for mayors conference. NY Post 24 - US News
De Blasio spent $18K on trip to Miami for mayors conference.
Mayor de Blasio, First Lady Chirlane McCray and a dozen underlings spent more than $18,000 on a taxpayer-funded junket to...
Metro News: Former city schools chancellor may be next in line for CUNY. NY Post 24 - US News
Former city schools chancellor may be next in line for CUNY.
Former New York City Schools Chancellor Rudy Crew is being touted a candidate to become the next chancellor of CUNY, The...
Metro News: Russian bots target FCC in attempt to get net neutrality repealed. NY Post 24 - US News
Russian bots target FCC in attempt to get net neutrality repealed.
Russian hackers are using New Yorkers’ stolen identities to get net neutrality repealed — and New York Attorney General...
Metro News: Students seriously hurt in botched science experiment. NY Post 24 - US News
Students seriously hurt in botched science experiment.
A science experiment gone awry injured four students at an all girls’ Catholic school in the Bronx on Wednesday, police...

Sport

Last US Sport News: The duo that spearheads a potential Jets’ nightmare. NY Post 24 - US News
The duo that spearheads a potential Jets’ nightmare.
Cam Newton may get all the attention, but the Panthers defense is a big reason why they are 7-3 this season and present a...
Last US Sport News: Raisman embraces her role as advocate for abuse victims. NY Post 24 - US News
Raisman embraces her role as advocate for abuse victims.
The people come forward to Aly Raisman almost daily now. Random strangers. Men and women of various ages, races and backgrounds....
Last US Sport News: How entitlement spread through Giants ‘like cancer’: ex-NFLer. NY Post 24 - US News
How entitlement spread through Giants ‘like cancer’: ex-NFLer.
SiriusXM host and former NFL safety Solomon Wilcots talks Todd Bowles’ job security, the Giants’ Odell Beckham Jr. and...
Last US Sport News: Soccer referee says he quit job because of ‘entitled’ Beverly Hills parents. NY Post 24 - US News
Soccer referee says he quit job because of ‘entitled’ Beverly Hills parents.
Soccer Official 1, Obnoxious Parents 0. A Beverly Hills youth soccer referee has called it quits because of “disrespectful”...
Last US Sport News: Now LaVar Ball owes Donald Trump a $13 million ‘thank you’. NY Post 24 - US News
Now LaVar Ball owes Donald Trump a $13 million ‘thank you’.
It pays to pick a fight with President Trump. That, at least, is the case for bloviating basketball dad LaVar Ball who has...